Gallery - Today's Steak Campaign

The 'Today's Steak" campaign reminds consumers about the fantastic taste experience associated with New Zealand beef. The advertisement features three men stranded in the middle of the ocean fantasising about eating a sumptuous steak for dinner. Much to the mens' disappointment, their rescuers appear just as rthey are about to eat!

Today's Steak features a modern, easy version of the recipe 'Steak Parmigiana'.

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