New Zealand Beef and Lamb Quality Mark

Why have the Quality Mark?

The New Zealand Beef and Lamb Quality Mark is a symbol to help customers recognise quality. The Quality Mark label assures customers that the beef and lamb has met high standards of:

  • New Zealand grown
  • Free range
  • Tender
  • Free of Hormone Growth Promotants (HGPs)
  • Processed under the highest animal welfare standards 
  • Reaches the highest standards of food safety

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